Inside the Mirror Pool

A practice exploring perception, narrative systems, and how intelligence takes shape — in humans and in machines.

The work moves across moving image, writing, sound, and visual studies.
Perception is treated as material — examined through framing, attention, rhythm, and stance, and how identity takes form through them.


Cinematic thinking informs much of the work here: how pacing, omission, sequencing, and silence shape meaning as much as what is shown.
AI appears here as a medium of reasoning rather than a subject in itself — a way to explore framing, identity, and decision-making beyond automation.

The practice is ongoing, exploratory, and intentionally slow - offering conditions for reflection rather than conclusions.



Work

Visual studies, writing, films and audio.


Studio

I work with organisations and individuals on narrative, framing, and identity-driven systems — including AI — through advisory and project-based collaborations.




Art


Paintings and sketches test structure, surface, and duration.

The work unfolds through return and variation rather than resolution.



Sequential Montage

This work develops through adjacency rather than narrative.

Images are placed in relation, allowing perception to unfold across pauses, returns, and shifts in attention.



Selected works appear on Instagram


     


Writing

Writing moves between reflection, fiction, and automatic forms.

It observes how thought behaves when control loosens and meaning appears indirectly.

Publication on Substack


croissant

open essay



open essay




echoes across dimensions  

open essay


Films

Image-led studies of identity, 
framing, and artificial reasoning.



Selected films appear on YouTube






Identity, 2025





Framing, 2025



Audio

Audio versions of selected works are available on Spotify and Apple Podcasts.









Studio

Studio is where this artistic practice becomes applied.

The work presented across this site is unabridged and exploratory — developed as an artistic and intellectual practice rather than a professional or corporate artefact. It is intentionally unconstrained, allowing ideas, materials, and methods to remain open, provisional, and incomplete.

Alongside this, I work with organisations, institutions, and individuals on narrative, framing, and identity-driven systems — across artistic, academic, and technological contexts.

Some of this applied work involves artificial intelligence and reasoning systems, developed through a separate professional entity. That work operates under a different set of constraints than the practice presented here.

Other projects remain closer to art, research, and experimental inquiry, including collaborations with galleries, cultural institutions, and independent practitioners.

If the work elsewhere on this site resonates and you’d like to explore a collaboration — applied or exploratory — you’re welcome to get in touch.


About

This space is not designed to be consumed quickly. 


It is for those drawn to processes rather than conclusions.
For people who recognise a certain internal tension — between intuition and structure, image and language, analysis and feeling — and are interested in how that tension can be held rather than resolved.

The work moves between modes often kept separate:
artistic perception and systems thinking, embodied attention and abstract reasoning.
Not to reconcile them, but to let them inform one another.

There is no prescribed way to read, watch, or listen here.
The material is offered as a surface for reflection — a place where meaning forms through pacing, proximity, and return.

If you’re looking for answers, this may feel indirect.
If you’re attentive to process, you may recognise something familiar.


                                                                                  
Masha Ivanhoe

Contact

Email: masha@insidethemirrorpool.com

Instagram 

LinkedIn